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A Killer Formula for Boosting Exhibit Sales

General
Webinar Date: 
Friday, December 10, 2010 - 2:00pm

In this informative webinar, Red 7 Media president Kerry Smith will share the formula his company has developed to increase their exhibitor closure rate AND deal size. Gather your sales team and tune-in as Kerry shows you how with just 3 key pieces of data you can show your customers not only that an exhibit makes sense, but why an exhibit “program” will provide the greatest ROI. You’ll learn what questions to ask, which data to plug into the formula, and how to use the results to actually get your customers to want to buy more than the just booth.

Attend this webinar and you’ll learn:
- The data points and formula that you can apply immediately with your customers
- How to use the data to sell high-margin sponsorships, eblasts, and other exhibit marketing programs
- How to move the conversation from cost-per-square-foot to return-on-investment and be confident that you can make the case for why your show is the best option

The Cost of Registration for this webinar will be $99.

Kerry Smith
President
Red 7 Media
Kerry Smith President & CEO Red 7 Media, LLC Kerry Smith is president and CEO of Red 7 Media, LLC, a diversified media company, that creates the leading publications, trade shows, conferences, and online media for the event and publishing industries. Kerry started the company in 2002 with a vision to create and launch magazines and conferences in niche business categories. Red 7 Media’s titles include FOLIO:, Audience Development, Expo magazine, Best Events, Event Design, and Event Marketer.