All

A Private Dilemma: Inside the Struggle of Private Equity-Owned Companies

Wed, 24 Feb 2010 16:37:32 +0000

02/2010

“Private-equity (PE) firms run something of a shell game,” says Josh Kosman, author of “The Buyout of America: How private equity will cause the next great credit crisis.” “They buy companies with other people’s money by structuring acquisitions like mortgages. The critical difference is that while we pay our mortgages, PE firms have the businesses they buy take the loans, making them responsible for repayment.

(Digital) Signs of the Times

lbarney — Wed, 16 May 2012 13:40:49 +0000

05/2012

While digital signage can be an asset for any tradeshow, it needs to be managed properly to deliver real value to stakeholders

IAEE: Consumer Shows Guardedly Confident About 2012

lbarney — Wed, 16 May 2012 16:30:49 +0000

05/2012

B2C show organizers are largely positive in their outlook for 2012, but the jury is out for shows that cater to consumer discretionary goods.

Paul Mackler Launches Eagle Eye Expositions With Border Security Expo Acquisition

lbarney — Wed, 16 May 2012 20:22:41 +0000

05/2012

New venture starts with buy from E.J. Krause & Associates.

Smartphones Make Calls Too!

lbarney — Wed, 16 May 2012 18:24:57 +0000

05/2012

Don’t forget people still make calls on their smartphones….Think about this when deciding on potential call-to-actions for your mobile ads.

5 Ideas to Create Buzz Around Your Event

lbarney — Thu, 10 May 2012 19:30:52 +0000

05/2012

It’s “Back to the Future” for show organizers, who once again need to drive
most of the excitement around their events.

ECEF to Broadcast ‘Value of Face-to-Face Marketing’ Session

lbarney — Thu, 10 May 2012 18:43:27 +0000

05/2012

This marks the first time ECEF will offer its C-level education online.

Event Marketers: Pay Attention to Mobile Email!

lbarney — Thu, 10 May 2012 19:01:30 +0000

05/2012

The explosive growth of mobile is having a significant impact on email consumption….Don’t ignore this trend or your subscribers may start to ignore your emails.

Industry to Governor Cuomo: Don’t Close Javits!

lbarney — Thu, 10 May 2012 16:44:25 +0000

05/2012

Keep the Jacob K. Javits Convention Center open, say Friends of Javits.

The Power of Small Exhibitors’ Drive

lbarney — Thu, 10 May 2012 12:43:48 +0000

05/2012

Small and new exhibitors, the entrepreneurs at your show, should be treated as the future rock stars of our industry—because they are!

U.S. Travel Association Urges Congress to Protect Conferences, Meetings

traphael — Thu, 10 May 2012 18:49:23 +0000

05/2012

New legislation could harm government conferences, says association.

UBM Launches New Interactive Mobile App

traphael — Thu, 10 May 2012 19:07:04 +0000

05/2012

Enhanced functionalities for exhibitors and attendees.

It’s Gorgeous Outside. Why is Your Event at that Stuffy Convention Center?

lbarney — Wed, 09 May 2012 19:09:28 +0000

05/2012

If your event is happening at a time and location with the right weather conditions, consider hosting at a venue with outdoor options.

Selling Cities & Venues Today

traphael — Mon, 07 May 2012 18:02:06 +0000

05/2012

At many cities and convention centers, there is a growing and resilient strength below the surface, which they need to better educate lawmakers and the public about—particularly as the events industry rebounds.

Advanstar Selects New Brand Director for Powersports Division

traphael — Thu, 03 May 2012 16:26:50 +0000

05/2012

Mo Murray to drive Advanstar events across platforms.

CEIR: Don’t Overlook Gen X & Y at Tradeshows

lbarney — Thu, 03 May 2012 15:13:10 +0000

05/2012

Each of the four generations now in the workplace and likely to attend your show is inspired by different messages and themes—and Generations X and Y should not be overlooked.

Don’t Let What Happened in Vegas…Happen to You

lbarney — Thu, 03 May 2012 18:05:14 +0000

05/2012

Where is the industry, its lobbyists and other defenders in the fallout—and growing brouhaha—over the GSA conference scandal?

Location! Location! Location!

lbarney — Thu, 03 May 2012 17:43:52 +0000

05/2012

If you are using online display ads to drive attendance, heed this popular real estate saying!

Strategizing With Exhibitors’ Goals

lbarney — Thu, 03 May 2012 16:23:20 +0000

05/2012

Are you intimately familiar with all of the goals of each of your exhibitors—and are you succeeding in helping them to meet their goals, across-the-board with your portfolio of events?

WIRED Magazine, Marketplace Events Introduce New B-to-C WIRED Live Expo

traphael — Thu, 03 May 2012 19:35:54 +0000

05/2012

Educational programming, tradeshow and entertainment combine for new launch.

Mashable Expands Content With Events Board

iopidee — Wed, 02 May 2012 18:32:36 +0000

05/2012

New portal streamlines content aggregation targeted at event planners and seekers.

Focus on Health & Wellness Big Draw at Women’s Expo

lbarney — Wed, 02 May 2012 20:49:15 +0000

05/2012

The Fairfield Country Women’s Expo saw attendance rise 21 percent—and sponsorship dollars increase 18 percent.

Want to Know What Meetings Will Look Like in 2022?

lbarney — Tue, 01 May 2012 17:11:46 +0000

05/2012

The Event Marketing Institute and Meeting Professionals International have partnered on an educational track at the World Education Congress.

AEM’s Strategic Changes Drive New Event’s Growth

traphael — Thu, 26 Apr 2012 19:42:12 +0000

04/2012

In its third year, the AG Connect Expo & Summit is on track for record exhibit space sales.

CES Recycles 10 Tons of Magnetic Banners at 2012 Show

lbarney — Thu, 26 Apr 2012 17:12:22 +0000

04/2012

In all, the International Consumer Electronics Show recycled 75 percent of all materials—including 50,000 pounds of show publications.