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November/December 2012

Best Practices

…But sometimes it can’t. At least when it is supposed to. Shows up and down the East Coast were faced with tough decisions in the face of Hurricane Sandy in late October. Only time will tell if they made the right calls.



Column

Your exhibitors’ activities in the pre-show and post-show periods are just as critical as anything that happens on the showfloor itself.



Cover Story

A look back at the top news and events that impacted the tradeshow industry over the last year.



Destination Close-up

With 21 new restaurants opening in the last year and major additions to its hotel inventory, Orlando keeps making it harder for tradeshow executives to resist.



Event Technology

SF MusicTech conference planners knew they needed a mobile app, and decided to create one on their own.



Feature Articles

With a new year just ahead, EXPO checks in with some of the industry’s top tradeshow executives to see what we can expect in 2013.



Sales and Marketing