September 2011

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Going Green

Conceptually, “going green” as a market priority tends to ebb and flow with the state of the economy. In good times, an industry is more than happy to focus on its sustainability efforts. In tough times, other priorities shift to...

Greening Your Show

Global climate change has spawned a movement of environmental consciousness that is reaching even the trade show world. This desire and necessity to be green cannot only be practically implemented on a trade show floor but it can save organizers...

Making it a Group Effort

To green an event a show organizer must collaborate to plan and execute a variety of programs that have a positive impact on the environment and eco-system at large. The IMEX Group is leading the way in getting every facet...

The Green Venue

Convention centers are quick to point out that sustainability efforts are not just good for the environment, they’re good for business. Many now have the fundamentals down—recycling, water and energy savings, waste diversion, offset purchases and so on—with some seeking...

Greening Exhibits

In a general market sense, exhibitor interest in sustainable booths and materials may not be what it used to be. That’s not a surprising sentiment given the focus on keeping costs low and what’s often perceived—correctly or incorrectly—as an expensive...

Carrying Green Standards Forward

Have you ever had to laugh to yourself looking back, remembering what you predicted compared to what really happened? Two years ago, I returned home from Salt Lake City after spending nearly a week with many other volunteers fully immersed...

Event Sustainability Survey

It may not be in vogue as much as it was, say, four or five years ago, but sustainability remains a big issue—even if it is flying under the radar for now. Similarly to the first green show survey we...