April 2012

EX_Apr12
2nd Annual EXPO Elite

To make the EXPO Elite 2012 list, our second-annual ranking, the following standout events industry leaders have taken a fresh approach to doing business. In the face of ever-higher stakes, these leaders have proven that they have the right stuff...

The People Behind The Shows

In this April edition of EXPO, we are proud to present the EXPO Elite 2012, our second annual ranking of 20 people who are bringing about noteworthy change at their tradeshow, association or media company. This year’s ranking, our second...

SuperBanker’ Contest Jump Starts SourceMedia Symposium

SourceMedia’s 17th Annual Best Practices in Retail Financial Services Symposium in Boca Raton, Fla., successfully introduced a first-ever business-to-business contest among attendees and exhibitors—resulting in more interaction among the 500-plus attendees. The game, or “gamification,” as SourceMedia and partner EMI...

Steel Lays Out Objectives for Javits Center

Alan Steel’s first day on the job as president and CEO of the Jacob K. Javits Convention Center was only a month ago, on Feb. 28, but his thoughts are already working in high gear. In this Q+A with EXPO,...

Smartphones: Is Your­­ Show In The Network?

We’ve all heard time and again that being on every platform is important to reaching exhibitors and attendees. In 2012, it seems the need has now grown even more pervasive—to include the smartphones that half of all Americans now own,...

It Feels Like Home: Establishing A Multi-Year Venue Contract

In 2000, Pam Henry, senior director for the Water Environment Federation’s Annual Technical Exhibition and Conference (WEFTEC) knew her 18,000-attendee event needed to establish a multi-year contract with a convention center. Today, the event has a mapped plan for locations and...

ATLANTA: Accessible & Accomodating

The Atlanta Convention & Visitors Bureau defines Atlanta as a “world-class, modern city with a rich, passionate history.” Indeed, with its legacy as the cradle of the Civil Rights Movement, the city has been known for decades as a cultural...