Deal is $120,000 in cash and up to $3 million based on 3-year performance benchmarks.

A clear outline of objectives and goals for the project was essential.


Web sites that use it have 3 to 5-times greater clickthrough rates.

Shorter spots with greater frequency should have better recall rates.

Deal is for roughly $12.5 in cash, plus about $2 million more in deferred money.

860 attendee-exhibitor appointments generated at the July show.

Notes simply reducing travel to cut greenhouse gases is not the best solution.

In the rush to digital, don't forget about key print buys to help move the needle.

Exhibits and digital and print advertising to be handled by Ascend.

EXPOtech Newsletter debuts this month, with a directory coming in Q3 and an Awards Contest in Q4.

Your exhibitors offer a powerful channel for on-going, high-quality real-time intelligence.

New tools from Constant Contact help "humanize" marketing tactics, says one client.