Autotune software (which translates spoken voice into song) turned a song “sang” by Professional Convention Management Association (PCMA) staff and McCormick Place employees into the Black Eyed Peas hit song “I Gotta Feeling.” The creative team at Freeman worked with the association to produce the “Face to Face Meetings” music video, which features lyrics that emphasize the value of physical meetings. The video was shown during PCMA’s 54th Annual Meeting, held Jan. 10-13 in Dallas, and was also posted on the association’s YouTube channel and the annual meeting Web site. To check out the video, visit www.youtube.com/watch?v=nuvlff9AhHI.