Streamline Hotel Booking
Passkey has three new features that give organizers real-time information on block pick-up, delegate lists, reservation pace, revenue and other data, as well as tools to submit and modify hotel room lists, run reports and analyze trends.
Real-Time Dashboard This group tracking technology lets organizers track and manage individual events in real time. The Dashboard displays the status of hotel booking, including the number of people who’ve booked and where the event is in its pickup, so organizers can easily see if they need to send out a reminder e-mail to attendees to help reduce attrition risk.
Smart Alerts Organizers can choose to receive e-mailed alerts with block or pickup status daily, weekly, monthly or at other important milestones. Alerts can also be sent out automatically when specific user-specified event conditions are met, such as if pickup doesn’t reach 40 percent by a certain date.
Group Campaign This e-mail marketing program lets organizers send pre-configured and customized e-mails to registered attendees with a link to book their hotel rooms online. The program compares the registered attendee list to a list of those who’ve booked rooms, so organizers can easily target attendees who’ve yet to book with additional marketing.
Once a campaign is sent out, organizers can track its progress. For more information, visit www.passkey.com.
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Tuesday, February 21, 2012 - 2:00pm
Be the first to hear the top insights from the groundbreaking EventTrack 2012 research report from the Event Marketing Institute and Mosaic. In this first-ever survey of brands, agencies, and consumers, we’ll share where and how marketers are investing in the live marketing space, where marketers and their agencies agree and differ on emerging trends, and the impact that live events have on consumer behavior. We’ll also discuss the important implications these findings have on your internal and external event management strategies.
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