IAEE, Western Chinese Counterpart Sign Cooperative Agreement
The International Association of Exhibitions and Events (IAEE) and the China Council for the Promotion of International Trade (CCPIT), China’s main trade association for the trade show industry, have signed an agreement that should promote the industry in Western China.
The agreement is actually with the Chengdu Subcouncil of CCPIT. Chengdu is the capital of Szechuan province and the third largest city in China, after Beijing and Shanghai. Chengdu is the largest business and industrial center in the western part of the country.
As part of the agreement, CCPIT and IAEE will cross-promote each association and disseminate information about the trade show industry. Additionally, both organizations will jointly organize exhibitions, conferences and seminars for exhibition organizers.
IAEE will continue to offer the Certified in Exhibition Management (CEM) Learning Program solely through CCPIT and act as a liaison to the U.S. government on behalf of Chinese attendees and exhibitors seeking visas to attend U.S.-based events. Likewise, CCPIT Chengdu Sub-council will support IAEE’s programs by communicating the value of IAEE’s member benefits and education to industry professionals in China.
“The quality, industry resources and effective international channels of IAEE will help Chengdu improve the developmental level of the exhibition and event industry,” says Mu Tao, director of the Chengdu Municipal Bureau of Exposition, in a statement.
IAEE President and CEO David DuBois says, “This agreement serves to bring buyers and sellers face-to-face to conduct business around the world and contribute to global commerce and positive relations throughout China.”