Attend E3 2014 Via the Internet
The Electronic Entertainment Expo, aka E3, is the show for the gaming industry, but until 2104 only people in the business could attend. The June 10-12 event at the Los Angeles Convention Center will be streamed live by Twitch, a video platform and community for gamers.
“Twitch’s E3 channel will be integrated into all parts of the convention’s presence, including E3 Insider and E3Expo.com,” according to a statement about the three-year partnership between the companies.
In addition to a significant physical presence at E3, the Twitch feed will be featured on monitors in lounges, the press center and throughout the convention center halls. While attendees will likely appreciate being able to view what’s happening in other parts of the show, the big news is that gamers around the world will be able to “attend” the show via their computers.
“Live video has changed the video game industry in a fundamental way and transformed how gamers learn, communicate and share their passion for games,” says Jonathan Simpson-Bint, chief revenue officer for Twitch. “Twitch looks forward to deepening consumers’ E3 online experience with top E3 news, original interviews and behind-the-scenes E3 footage.”
The partnership with E3’s owner, Entertainment Software Association (ESA), is an effort to “heighten the global presence for the leading video game event,” according to the statement. “Because (E3) brings together a passionate and targeted audience, Twitch and E3’s online presence reaches millions of industry insiders before, during, and after the show.”