Ascend Integrated Media to Develop Mobile App for ATS 2010 Intl. Conference




The American Thoracic Society (ATS) has partnered with Ascend Integrated Media to develop a mobile app for its ATS 2010 International Conference, to be held May 14-19, 2010, in New Orleans. The Ascend-designed app, which will be free for members to download, will let ATS attendees access event information including the exhibit guide, conference preview materials and the conference daily newspaper on their mobile smartphones.

With cross-platform programming from Ascend’s mobile partner Handmark, the app will be downloadable on all smartphone platforms. All event information will also be synced and instantly updated through Ascend’s content database.