The Wizardry of Web 2.0 Social media mavens and mavericks create interactive and engaged communities that build customer relationships. You can too. By Cathy Chatfield-Taylor October 2007
Top Cities: The Rich Get Richer Will you be able to find the supply of hotel rooms you need, for the price your attendees can afford, in the destinations you want? Here’s how hotel supply, occupancy, and room rates in the top 25 cities for exhibitions shape up for the next few years. By Patricia Sherman October 2007
Exhibitions Hold Their Ground In the b-to-b world, shows far outpace publications in revenue growth, but they’re still no match for sizzling e-media, says Veronis Suhler Stevenson’s 2006 Communications Industry Forecast. By Heather Kirkwood October 2007
Marketwatch: Housing Room rates expected to keep rising. By Heather Kirkwood October 2007
Best Practices: Finding the Flow NPES secretly films exhibit hall to discover what attracts attendees to booths. By Cathy Chatfield-Taylor October 2007
Cheat Sheet: A Seamless Partnership Tips to help associations and independent planners work together more efficiently. By Linda C. Chandler October 2007
5-minute interview: Barbara York, Senior Vice President, Industry Affairs October 2007
From the publisher: What business are you really in? By Donna Sanford October 2007 |