Building a plan for 2006
Leading industry execs from 8 organizations share their strategies for next year, including growth projections, leading competitive issues, major changes and key objectives.
By Maxine Golding
September 2005
Inside dmg world media
dmg world media’s 12-year growth through acquisitions in strategic markets built the foundation. Four more years of integration and in-fill produced 300-plus B2B and B2C exhibitions in 25 countries. What’s next?
By Cathy Chatfield-Taylor
September 2005
Religious Event Trends
Despite strong attendance gains, religious meetings and conventions are finding it harder to get the rates and dates they want — especially in first-tier cities.
By Julie Ritzer Ross
September 2005
The allure of the B2C event market
Case Study: Ziff Davis Media used its IT expertise and B2B event experience to launch DigitalLife 2004, a consumer technology event, earning it EXPO’s Best New Consumer Show Award for 2005. Find out how they signed major technology companies and drew 25,000 attendees to this first-time event.
By Dawn J. Grubb
September 2005
Annual Convention Center Construction Update
30 construction projects under way or planned in the United States and Canada will add more than 4.9 million square feet of exhibit space.
By Joshua Moss
September 2005
From the Editor: Who comes first?
September 2005
Marketwatch: Staffing
The exhibition industry appears to be in line with other industries when it comes to hiring expectations in the coming months, with 42 percent of show organizers planning to increase staffing budgets an average of 11 percent in 2006, according to a recent survey conducted by EXPO Magazine and Exhibit Surveys Inc. Find out how much staff budgets are increasing for 2006.
By Danica Tormohlen
September 2005
Best Practices: Attendee tune-up
Accessories Show cuts attendee database by half to more than double attendance, quadruple the show floor and grow revenue 132 percent since 1998.
By Cathy Chatfield-Taylor
September 2005
Best Practices: My Networkers
Cisco builds conference community with free access to on-demand content for one year.
By Cathy Chatfield-Taylor
September 2005
Step-by-Step: Blogging
Five steps for creating a blog that will boost your show and your brand.
By Dawn J. Grubb
September 2005
Cheat Sheet: New product pavilions
Nearly half of shows offer a new product showcase, according a recent EXPOweb poll. Whether you’re looking to launch a new products section or enhance your existing one, here are some tips on how to set parameters, promote and sell it, and handle operational issues.
By Linda C. Chandler
September 2005 |
